IMPORTANCE OF GARDEN CITY XMAS MARKET & TRADE EXPO 3

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 3. Improve Skills and Gain Know-How; at the Additional Program of the Trade Fair

Most of the expos have an additional program, which includes supporting events that make the visitor’s experience more beneficial. Workshops, conferences, demonstrations, lectures, tastings are all scheduled to add value to the exhibitions. Industrial associations and organizations create distinct areas where they can display new products, or a member’s expertise. This is certainly a way to obtain know-how especially if your day-to-day business does not necessarily include training and workshops. A good example of how valuable an additional program could be are the food, spirits and wine exhibitions. Tastings are crucial at those events – new products can be sampled, experts rate them and eventually a winner is picked if there is a scheduled competition.

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